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SUBMIT
APPLICATION

Background

The task was to create a simple CRM system based on OpenCart, within which it will be possible to lead clients, receive automatic reminders of calls to clients, etc. for a network of retail stores of watches and accessories.

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Business Challenges

Before developing the project, we identified the main tasks that needed to be implemented:

  • Perform a multi-factor analysis of the company’s business processes.
  • Develop a project concept.
  • Perform a comprehensive development of all functional sections of the project.
  • Work out the UI/UX of the portal to ensure the most comfortable user interaction with the project.
  • Develop the integration part with the OpenCart system.
  • Technical implementation of the project, including the front part of the project and the user's personal account, which is a huge functional part of the project.

Audience

The target audience of the solution is all owners of stores based on OpenCart, for whom the issue of accounting for goods and services is relevant.

The Promodex team decided to implement the project in the following stages:

  1. Perform niche and competitor analysis to identify strengths and weaknesses.
  2. Analyze the Ukrainian market to identify the most responsive audience for the future typical solution.
  3. Create a project concept and work out a CRM system.
  4. Work out the UI/UX of the project based on the analytics.
  5. Implement CRM design following the brand book and modern web design trends.
  6. Implement the required work pool on the front-end and back-end parts.
  7. Develop a CRM user account for such user types:
    a. Financial manager.
    b. Client support manager.
    c. Head of the management department.
  8. Test the project, including load tests, usability, performance, and security.
  9. To promote the project on the Ukrainian market.


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Technical Information

A team of 8 people took part in the project implementation: project manager, business analyst, marketer, UI/UX specialist, SEO specialist, front-end developer, back-end developer, and QA specialist.

The website was developed using the site management system and CMS OpenCart, as this platform meets all technical requirements, as well as customer preferences.

Opens correctly on desktop browsers:

  • Chrome (63+)
  • Firefox (58+)
  • Opera (50+)
  • Safari (10+)
  • Edgе (12+)

Responsive version of the website:

  • Full-width starts at 1200px
  • The tablet version starts at 768px wide
  • The mobile version starts at 320px wide

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Value Delivered

The Promodex team developed a turnkey solution within 25 working days: from the main idea to the product implementation and conducting a research advertising campaign to assess the perception of a new product by users.

The Promodex team implemented a turnkey solution within 52 working days: from the client's request to the implementation of the CRM to the OpenCart framework. At the moment, active project work continues, which includes technical support.

Capabilities of the accounting system-CRM:

  • Management of commodity circulation;
  • Sales management;
  • Management of receipts/expenses;
  • Accounting and analysis of sales of goods, products, and services;
  • Maintaining mutual settlements with buyers or suppliers;
  • Accounting for cash flow on accounts;
  • Warehouse accounting of materials, goods, and products;
  • Employee management: accrual of salaries, fines, etc.
  • Integration with Google services;
  • Integration with payment systems.

What questions does the solution solve?

  • Saving money on expensive analog subscriptions with 1C or other CRM systems;
  • Control, management, and accounting of cash flows;
  • Flexibility in the development of additional functionality for the needs of the company;
  • Optimization of the time of the company's specialists and reduction of human resources;
  • Automation of business processes;
  • Convenience - all in one place. All in one website.

Adaptive Version

We chose the most popular device resolutions that provide comfortable viewing of site pages at different screen resolutions and on mobile devices.

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