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Background

Virtual Electronics is a Singapore-based IT company driven by talent and technology. They have proven themselves in the field of technical outsourcing, software and mobile application development, systems analysis, design, architecture, cloud services, and digital marketing.

Virtual Electronics
Virtual Electronics
Virtual Electronics
Virtual Electronics
Virtual Electronics
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Virtual Electronics
Virtual Electronics
Virtual Electronics
Virtual Electronics
Virtual Electronics

Business Challenges

The client set the following business tasks that needed to be implemented by the project team:

  1. Increase conversion by using the latest e-commerce design trends and usability;
  2. Attract both the company's customers and employees;
  3. Leave applications through the site;
  4. Implementation of adaptive layout for all types of devices;
  5. Increase the scale of the company.

Audience

The Promodex team decided to implement the project in the following stages:

  1. Do a niche and competitor analysis to identify strengths and weaknesses.
  2. Conduct an analysis of the target audience, identify the most promising regions, the response of the target audience, and create a new concept for our project.
  3. Perform analysis of search queries to compile the semantic core of the website.
  4. Create a site structure based on the semantic core.
  5. Work out the UI / UX of the project based on the analytics.
  6. Implement website design by the company's brand book and modern web design trends.
  7. Implement the required work pool on the front-end and back-end parts.
  8. Test the project, including load tests, usability, performance, and security.

The Promodex team implemented a turnkey solution within 24 working days: from the main idea of ​​the Customer to the implementation of the product and its launch.

  1. The site is in the PageSpeed ​​Insights green zone, which was an important parameter for the site's SEO optimization.
  2. Based on the feedback from the company's employees and customers, the main page of the site is stylish and understandable, conveying the spirit of innovation. The information is presented in the correct volume. Internal pages, primarily services, are quite conversion-oriented.
  3. Due to the high-quality internal optimization of the resource, search traffic began to flow to the site in the first 4 months of operation.

Virtual Electronics

Technical Information

The target audience of the project has 3 key segments:

  1. Both individuals and companies that need to develop online projects.
  2. Product and companies looking for cloud solutions.
  3. IT Specialists.

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Value Delivered

The Promodex team developed a turnkey solution within 25 working days: from the main idea to the product implementation and conducting a research advertising campaign to assess the perception of a new product by users.

A team of 8 people took part in the project implementation: project manager, business analyst, marketer, UI/UX specialist, SEO specialist, front-end developer, back-end developer, and QA specialist.

The site was developed using the site management system and CMS WordPress, without using a ready-made template.

Opens correctly on desktop browsers:

  • Chrome (63+);
  • Firefox (58+);
  • Opera (50+);
  • Safari (10+);
  • Edgе (12+).

Responsive version of the website:

  • Full-width starts at 1200px;
  • The tablet version starts at 768px wide;
  • The mobile version starts at 320px wide.

Adaptive Version

We chose the most popular device resolutions that provide comfortable viewing of site pages at different screen resolutions and on mobile devices.

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Virtual Electronics
Virtual Electronics
Virtual Electronics
Virtual Electronics
Virtual Electronics

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