Corporate website for Singapore-based IT company

Virtual Electronics is a Singapore-based IT company driven by talent and technology. They have proven themselves in the field of technical outsourcing, software and mobile application development, systems analysis, design, architecture, cloud services, and digital marketing.

The client set the following business tasks that needed to be implemented by the project team:

1. Increase conversion by using the latest e-commerce design trends and usability;
2. Attract both the company's customers and employees;
3. Leave applications through the site;
4. Implementation of adaptive layout for all types of devices;
5. Increase the scale of the company.

The Promodex team decided to implement the project in the following stages:

1. Do a niche and competitor analysis to identify strengths and weaknesses.
2. Conduct an analysis of the target audience, identify the most promising regions, the response of the target audience, and create a new concept for our project.
3. Perform analysis of search queries to compile the semantic core of the website.
4. Create a site structure based on the semantic core.
5. Work out the UI / UX of the project based on the analytics.
6. Implement website design by the company's brand book and modern web design trends.
7. Implement the required work pool on the front-end and back-end parts.
8. Test the project, including load tests, usability, performance, and security.

The target audience of the project has 3 key segments:

1. Both individuals and companies that need to develop online projects.
2. Product and companies looking for cloud solutions.
3. IT Specialists.

The Promodex team developed a turnkey solution within 25 working days: from the main idea to the product implementation and conducting a research advertising campaign to assess the perception of a new product by users.

A team of 8 people took part in the project implementation: project manager, business analyst, marketer, UI/UX specialist, SEO specialist, front-end developer, back-end developer, and QA specialist.

The site was developed using the site management system and CMS WordPress, without using a ready-made template.

Opens correctly on desktop browsers:

• Chrome (63+);
• Firefox (58+);
• Opera (50+);
• Safari (10+);
• Edgе (12+).

Responsive version of the website:

• Full-width starts at 1200px;
• The tablet version starts at 768px wide;
• The mobile version starts at 320px wide.