My Viva Telecom Self-Care App Case Study

Client

Viva Armenia is a telecommunications company that provides mobile voice and internet, roaming, eSIM, landline, TV and digital services for consumer and business customers. My Viva is the carrier's self-service mobile app that lets subscribers manage services remotely: track balance and spending, change plans, top up, activate roaming and redeem bonus points.

Challenges

The goal was to move core telecom operations into fast self-service, so subscribers wouldn't have to call the call center or visit the carrier's office, while the business reduced the support load and grew its digital channels. Promodex worked on the app's interfaces and its integration with the carrier's CRM/BSS layer.

Users include prepaid and postpaid subscribers, people who keep an eye on their remaining data, travelers using roaming, rewards program members and the digital subscriptions audience.

Account status at a glance: number, plan, balance, remaining minutes, data and SMS, and quick top-up.
Self-service plan changes: comparing Prepaid / Postpaid offers and switching to another plan.
Digital services: activating entertainment subscriptions and add-ons.
Loyalty and travel: a rewards catalog and roaming with the “Voyage” service.
Up-to-date data: syncing balance, plans, bundles, bonuses and transaction statuses with CRM/BSS.

Solution

A structure built around routine actions. We identified what subscribers do most often and built navigation with Home, My Account, Special Offers and More sections, so any needed feature is a few taps away.
A personalized home screen. Phone number, active plan card, balance, remaining minutes, data and SMS, a top-up button and links to services and bonuses.
Plans and subscriptions. A Tariff Plans screen with the current plan, bundle details, a change button and a Prepaid / Postpaid catalog. Digital service pages — using IVI Online Cinema as an example — with a description, activation terms, price and activation.
Bonuses and roaming. A My Bonuses screen with the points balance and a rewards catalog: minute, data and SMS bundles, devices and extra perks. Separate interfaces for activating roaming, international rates and “Voyage” bundles.
CRM/BSS integration. We set up data exchange between the app and the carrier's systems: subscriber data, plans, balances, bundles, subscriptions and service changes.

Results

A self-service home screen with the plan, balance, remaining bundles and quick top-up.
Self-service management of plans, service activation and deactivation, and bundles.
A rewards module with the points balance and a rewards catalog for various telecom services.
Roaming with control over service status, rates, discounts and “Voyage” bundles.
Up-to-date subscriber data in the app thanks to the CRM/BSS integration.

Technical details

Platform: cross-platform app for iOS and Android (Flutter, React Native).
Integrations: the carrier's CRM/BSS via REST API — subscriber account, plans, top-ups, rewards program, roaming; push notifications.

Every project is unique. Let’s estimate yours.

Send us a request and get a clear cost estimate today.

Estimate my project