The company needed an online platform that guides clients from choosing a program to payment and then supports them throughout the entire course, with order processing automated by a CRM.
Clients include people who want to lose weight; healthy lifestyle enthusiasts who monitor their diet; clients with special menu needs (vegans, people with allergies, people with dietary restrictions); and regular clients who order meals on a recurring basis.
- Online sales: ordering meal programs from any device and paying by various methods.
- Personalized selection: program and price based on the client’s goals.
- Post-purchase support: menu, orders, checklists, and contact with a manager in one place.
- Automation: requests, support, and client communication through the CRM.
- Search traffic: a website ready for promotion from day one.
