TickOps SaaS Platform for Brokers Case Study

Client

TickOps is a SaaS platform for event brokers that automates event monitoring, ticket availability tracking and operational processes. The product combines real-time alerts, a Chrome extension, API access and a SIM Card Service. The platform serves the international English-speaking market on a subscription model with multiple plans. The main focus is fast access to critical data and automation of brokers' workflows.

Challenges

Brokers need instant access to critical data and automation of routine checks, while the product owners need a scalable SaaS platform that makes it easy to add new services. Promodex joined the development and growth of TickOps, from the alerts and subscriptions architecture to the marketing part of the website.

Users include ticket brokers and traders, research and analytics teams, corporate clients with multiple access levels, browser tool users and remote teams that need the SIM Card Service.

Zero-delay alerts: prompt notifications about events and changes in ticket availability.
Subscription sales: a conversion-focused landing page, plans, subscription payments and the SIM Card Service.
Tools where brokers work: availability checks right on event pages via a Chrome extension.
Integration with client systems: access to the service via API.
Self-service and support: a customer portal with authentication, demo booking and support chat.

Solution

Started with brokers' workflows. We studied how they handle ticket availability, event monitoring, alerts and browser tools, and built the product structure around these scenarios.
Alerts and API. We integrated the alert system, availability checks and subscription logic, as well as a REST API for connecting clients' external systems.
Chrome extension. We connected the browser extension to the TickOps API so availability data opens directly on the event page.
Plans and payments. We designed a landing page with pricing cards, FAQ answers and calls to action, and implemented checkout and payment flows for subscriptions and SIM Card Service plans.
Demos, support and performance. We connected the Chatwoot support widget and demo booking via Google Calendar, and optimized the platform's loading speed and stability.

Results

Subscription SaaS platform with tiered plans.
Smoother flows for demo booking, sign-up and payment.
Automated real-time alerts about events and availability changes.
Chrome extension gives brokers fast access to availability data.
Architecture ready for API integrations with clients' internal systems and for launching new subscription services.

Technical details

Platform: Nuxt.js and Vue.js, Element UI, static site generation, Google Cloud.
Integrations: REST API, Chrome extension, Chatwoot, Klaviyo, Google Calendar.

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