IT am Main Corporate Website Case Study

Client

IT am Main is a Dutch IT company based in Rotterdam that provides outsourcing, IT consulting, design, analytics and business solution support services. It operates on the international market and creates comprehensive digital products for businesses in the EU.

Challenges

The company needed a modern corporate website that combines a refreshed brand, convenience for a B2B audience and marketing effectiveness, to attract both clients and talent.

The site is aimed at businesses in Europe and the USA looking for an IT partner, companies seeking long-term cooperation, IT professionals looking for jobs, and investors.

A refreshed brand: brand book redesign and its adaptation to the digital environment.
More inquiries: higher conversion thanks to well-designed UX and modern visual presentation.
Recruiting and news: modules for job openings, news and product listings.
Ready for promotion: SEO optimization and preparation for further promotion.

Solution

Positioning through research. We studied the market of IT outsourcing companies and interviewed the client's team to articulate its advantages and describe its services accurately.
A structure built around search queries. We compiled keyword research and used it to design page prototypes tailored to the needs of each audience segment.
The brand book, carried into the interface. We updated the brand book and adapted the colors, fonts and graphics to the website design.
Sections that are easy to manage. On WordPress, we implemented a blog, job openings, news, projects and products, an inquiry and testimonial form, and Ukrainian and English versions.

Results

A corporate website that presents the company's key services and projects in its brand style.
Job openings, news, projects and products sections that the team updates on its own.
An inquiry and testimonial form: a direct line of communication with clients and candidates.
Ukrainian and English versions for working in the international market.
High speed and usability, with a structure ready for SEO.