ShRBU-47 Construction Company Website Case Study

Client

ShRBU-47 is a Ukrainian full-cycle construction company: road construction and highway reconstruction, materials manufacturing, energy, design and civil construction. The company delivers large-scale infrastructure projects and has its own equipment fleet, production facilities and quality control laboratories. For the company, the website is first and foremost a trust signal for public and private clients.

Challenges

The company needed a corporate website that shows its scale, technical capabilities and experience in infrastructure projects. Not just an informational page, but a presentation that builds its reputation, helps find partners and hire people.

The website targets government clients and public authorities, partners and investors, B2B clients, future employees, as well as communities and the media.

Show the scale: key figures, equipment, production resources, team, history and quality control.
Present business lines clearly: manufacturing, road construction, maintenance, design, energy, civil construction.
Support hiring: a careers section with job openings and resume submission.
Speak to different audiences: company news, Ukrainian and English versions, inquiry forms on key pages.
Room to grow: a structure ready for SEO promotion and new sections.

Solution

Started with positioning. We analyzed the business structure and audiences and defined the main emphases: scale, in-house manufacturing, equipment, quality control and a full cycle of works.
Restrained design for the infrastructure industry. Large visual blocks, video on the homepage, equipment photos, key figures and clear calls to action.
A single template for business lines. Six business line pages follow the same logic, so the company can easily add new sections. We also prepared separate brand pages: team, history, equipment, quality control.
Easy administration. The website runs on WordPress: the client's team edits pages, blocks, copy, photos, menus and contacts on its own, and publishes news and job openings.
Inquiries and resumes. Contact forms on the contact and business line pages, and a resume submission form with email and phone validation and spam protection. We set up a basic SEO structure and analytics.

Results

A cohesive company image as a reliable, technology-driven partner: scale, equipment, production resources, quality standards.
Business lines organized into a system of pages with detailed descriptions of services, resources and capabilities.
Careers section with detailed job pages and resume submission directly from the website.
News section for events, projects, contracts and company life.
Ukrainian and English versions for working with international partners.