Restaurant and hotel guests decide in minutes: they look at photos, the menu, reviews and the location — and want to book right away. If they have to call or hunt for a form, they'll go to a third-party platform or the place next door.
We build websites for restaurants, cafes, bars, coffee shops, hotels and resorts, with booking, menus and delivery connected to your POS and hotel systems. The goal is simple: more guests coming to you directly, with no commission to middlemen.
From your venue's concept to bookings and orders that come in directly
We combine research, UX/UI, development, integrations, marketing and support so your digital product works as a real business tool.
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Restaurants and hotels have one thing in common: they sell an experience that can't be tried in advance. So the website has to convey the atmosphere — the interior, the food, the view from the window — and let guests book right away.
The second thing they share is dependence on intermediaries. Delivery apps and hotel booking sites bring in guests, but they take a commission and keep the guest's contact details. Your own website with booking and ordering lets you win some guests directly and build relationships with them.
That said, restaurants and hotels operate differently, so let's look at their needs separately.
For hotels that sell tours and excursions or work with tour operators, there's more useful information on our travel and tourism page.
A restaurant or hotel website should know what your staff knows. To make that happen, we connect:
How open your systems are to data exchange determines what can be automated right away and what in phases. Our approach to data exchange between systems is described on the integrations and automation page.
When there are several locations, the website should help guests choose the nearest one or the right format, and help the team manage everything from one place. We usually build a shared brand website with a separate page for each location: its own menu and prices, hours, photos and booking for that specific venue. Promotions can run across the whole group or for a single location, and analytics show how many bookings and orders each location gets.
A resort hotel lives from season to season, a restaurant from weekend to holiday. The website should help even out demand:
At peak times the website must also handle the load: on New Year's Eve or before the summer season, bookings and orders spike, and an outage then costs the most. That's why before the season we test site speed, payments and data exchange with your POS or hotel system under increased load.
For a local venue, the main channel is maps and local search. We set up your Google Business Profile with an up-to-date menu, hours and photos, and create pages for searches like “Thai restaurant in downtown Austin” or “hotel with a pool in the Catskills.”
Reviews matter a lot here, so it's important to respond to them and gently encourage guests to share their impressions after a visit. Social media is a great way to amplify atmosphere and events — learn more on our social media marketing page.
A venue website lives on photos, so it's worth starting with a quality shoot of the interior, dishes and rooms in natural light. You'll also need an up-to-date menu with prices and portion sizes, booking and cancellation policies, deposit terms, and kitchen and delivery hours. For a hotel — a description of each room category, check-in and check-out rules and a list of add-on services. If some materials are missing, we'll put together a list of what's needed first.
Why have our own delivery if there are delivery apps? Delivery apps help you reach new guests, while your own website brings commission-free orders and your regulars' contact details. Most venues combine both channels.
Can we accept reservations with a deposit? Yes. We set up prepayment for specific dates, rooms or party sizes, with refunds according to your cancellation policy.
We already have a room booking system. Can we keep it? Usually, yes. We embed it into the website or connect it via data exchange and style it to match the hotel's brand.
How often do we need to update the menu on the website? If the menu is pulled from your POS, it updates automatically. If not, a manager can change it in the admin panel without a developer.
Can we sell gift cards online? Yes. Guests choose an amount or a specific service, pay on the website and receive the gift card by email, while the venue sees it in the system and marks it when redeemed.
We help restaurants and hotels get more guests directly: our portfolio includes IKURA, Leprechaun Restopub and Palma Club Resort. Since 2015, Promodex has delivered 750+ projects, and one in-house team handles the website, booking, local SEO and advertising. We agree on terms transparently, and after launch we help the venue grow from season to season.
